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Google to Swallow Yelp?

Google has been eyeing the web’s most democratic (and often most obnoxious) review site. Some deets from¬†Bloomberg:

  • ¬†Google Inc., owner of the world’s most popular Internet search engine, is in talks to acquire the do-it-yourself review site Yelp Inc. for more than $500 million, a person familiar with the discussions said.
  • The timing of a deal hasn’t been determined, said the person, who requested anonymity because the talks aren’t public.

I assume some DPD listeners hope this deal, like an overcooked souffle at a certain French restaurant I won’t mention, collapses. Thoughts?